Food gifts are no small business—according to Packaged Facts, purchases of consumables for corporate gift-giving reached a new record in 2017 of $7.2 billion. Not all of those dollars are included in the $20 billion drawn through the promotional products industry, which means that there is a huge market out there just waiting to have a bite taken out of it. (See what I did there?)
September 13, 2018
June 14, 2018
Stop and think for a minute. When was your last snack? Today, between projects? Yesterday, while you were running from one activity to the next? Are you having one right now? Whether you already identify as a snacker or you’re new to this movement, here’s why snacking is trending in the U.S.
March 21, 2018
At this year’s SXSW Conference, the Wisconsin Milk Marketing Board stole the show. How? With Wisconsin cheese, of course! The board created the Cheese Lounge at SXSW (complete with barn frame), which housed the world’s largest cheese board featuring more than 100 varieties of award-winning Wisconsin cheese. Attendees waited in lines 30-to-40 people deep to experience this incredible exhibit and shared their adventures on social media, creating quite a buzz. It was one of the most consistently busy events at a festival that attracts people from all over the world to explore what’s next in film, culture, music, and technology. The Wisconsin Milk Marketing Board harnessed the power of face-to-face communication in our high-tech, digital world, and so can you. See how creating an experience can work for you!
November 8, 2017
Although gift-giving has benefits all year long, the majority of corporate gifts are sent between November and January. As a business, sending gifts allows you to stand out and be memorable. But it’s important to ask yourself, “How would I feel if I received this gift from a business associate?” It’s important to choose a gift with care. With this in mind we wanted to share a few reasons why holiday gift-giving at the corporate level can be very beneficial as well as share some key factors to keep in mind when trying to choose the perfect present.
October 25, 2017
The key concept for promotional products is promotion, which leaves you as a distributor in a position to offer that recognition in a way that your clients can't get from big-box or online retailers.
October 11, 2017
Like it or not, your clients are being inundated with catalogs from Harry & David, Hickory Farms, Mrs. Fields and other direct-sellers. These companies easily sell more business food gifts each year than the whole promotional products industry combined, so it is important to know how to compete with them effectively. What’s the easiest way to convince your customer to avoid large online and mail-order companies for their holiday food gifts? Remind them of the benefits of buying from you!
August 23, 2017
After over 35 years of working hand-in-hand with our distributors, our award-winning customer service has found that certain easy questions are integral when discussing just about any project. Keep reading for helpful hints for your upcoming projects:
July 26, 2017
As a promotional products professional, have you asked yourself “Why should I sell food?” Or have you been working with a customer on a food gift project and wondered what the difference between milk and dark chocolate was? Or why some sweet treats have sea salt on them? We are here to help!
April 5, 2017
When you live in a cold weather climate, the arrival of spring signals a fresh start. While January kicks off the calendar year, spring brings new ideas, big plans and a flurry of activity for you and your business. Business professionals everyone begin digging out from the winter doldrums and piles that have accumulated in their workspaces.
March 16, 2017
It’s one of our favorite times of the year – March Madness! Sports fans or not, this is when office talk turns to brackets and analytics, match-ups and history, school pride and underdogs. As a business owner or manager, don’t grumble about lost productivity. Embrace the spirit of March Madness to improve morale, increase productivity and build comradery among your team.
- 1 of 11
- next ›