As part of the promotional products industry, we consistently hear the words “Surprise and Delight”. It’s popping up more and more at the center of marketing discussions. But when was the last time we took a moment to think about what that means? I know what I think, but I wanted a broader definition. So, I did some digging amongst resources both in and out of the promo industry. Let’s take a look at some of what makes up the Surprise and Delight approach...
May 16, 2019
We have spent the last few months scouring shows, the internet, and input from customers to come up with an exciting new line of products for 2019. At the Ridge this is a teamwork effort with input from purchasing, marketing, sales, art and production. We work hard to find a combination of new products that follow new trends, but fit the needs of the discerning business gift buyer. Here are some of the major trends in the food gift and gift packaging industry.
February 7, 2019
So, here we are: one week out from the “Holiday of the Heart”. And while many may jump to assuming gourmet gifts belong to the fourth quarter, it’s simply not true. Food365 is a way of life here at Maple Ridge Farms, and Valentine’s Day is another way to use delicious and mouth-watering treats as a promotional tool. Let’s look at what February 14th can mean to you…
July 26, 2018
Merriam-Webster may have definitions of the words we use to describe our gourmet gifts - but these same words can often help "seal the deal" and open a customer's eyes to the wide realm of possibilities for food gifts. Read on to learn the lingo that can help boost your food gift sales!